4 Tips for more engaging client presentations
Wouldn't it be great if you could leave a presentation knowing you nailed it? You want your clients to feel informed and motivated, but you...
Marketing
3 reasons not to rebrand your business
Rebranding is intrinsically neither a good or a bad thing. Under the right circumstances, a rebrand can be a great...
The must-have features to look for in an enterprise search engine
Evaluating and selecting a suitable enterprise search engine for your organization can be an onerous task. The selection process has...
How to dominate local competition in the UK with proper market research
Should you be the owner of a bakery or a clothing store, your potential customers choose every day whether to...
Understanding Service vs. Help desks and ITSM
The IT world is full of difficult to understand terms, making it tough to keep track of the tools, processes, and frameworks used. Still, three...
What’s customer persona and why it is important
For a business new starter, “how to generate more leads” is a question that must be answered. While, if you are running a business already...
Main benefits your brand can achieve with omnichannel customer communication
Technologies are evolving before our eyes at a rapid pace, and marketing communication is no exception. With new channels arising, marketers are looking for new...
Big data in insurance marketing
In 2001, Gartner proposed the following definition of big data, "Big data is high-volume, high-velocity and high-variety information assets that demand cost-effective, innovative forms of...
How to attract customers to your kiosk at a fair?
As the world is slowly getting ready to return to some kind of normality, where people will be able to eat in restaurants and attend...
The art of survival after losing a client
The fate of your business surviving after the loss of its biggest client lies in the assessment and execution of certain guidelines A client’s satisfaction...