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Strategy

How to efficiently run a startup during a pandemic

By Editorial team | Updated December 7, 2021 (Published 27/4/2020)

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If you have just started your business when a global pandemic hits the world, then you must be extremely worried about your business. Your concerns and worries are not irrational. The economy of the whole world is going down, and it can definitely affect your business as well. However, there are still many ways that can help you stay afloat during this global crisis.

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If you are a startup and you have no idea how to manage your startup from home, then you need to know about video chat online. Many big businesses and companies are shifting to video calls to manage their conferences and business meetings with their clients. In this blog, you’ll find some tips and tricks that will help you to manage your startup during this crisis.

Know where to start

The first and most important thing to do is to know where to take a start. It means that you’ll have to make a complete plan for the new workflow.

Then, you’ll have to pass these instructions to your employees so that they can act on them effectively, and the workflow doesn’t break due to ineffective communication. So, the first thing that you need to work on is effective communication among your team. Make sure that you use the right tools and applications for this purpose. Remember, communication is the key.

Share tools and resources

If you are a small or medium-sized startup, then you have to face the realities with an open heart. Sooner or later, you’ll run out of your savings.

Therefore, you need to figure out a plan before that happens. The best way to do it is to reach out to other businesses similar as yours, and share your tools and resources with them. This way, you’ll develop a partnership with them of mutual sharing, and it will help you stay afloat in the time of global crisis. So, make sure that you are reaching out to help others like you if you want to get help for yourself.

Collaborate as much as you can

While you can’t go out for fundraising for your business, you can still collaborate with different businesses and interested investors online with the help of one of the best video call app out there. So, invest all your energies in finding the right partners for your business to collaborate.

The best part about collaborating with different businesses is that when all this will be over, you’ll have a great reputation out there in the market, and many companies will be interested in collaborating with you based on the portfolio that you’ll make during this lockdown. So, find as many partners as you can and make deals with them. Believe it or not, these collaborations will pay off once this whole thing is over, and life will be back to normal.

Organise, attend, and promote virtual events

Understandably, you’ll not have enough resources to advertise your business or to invest in marketing. But we all know that it is extremely important to thrive in the airtight competition with the competitors. Well, these are the times of global crisis, and you have to take measures that are unorthodox and think out of the box.

One way to stay relevant in the market even in a global crisis is that you maintain your virtual presence. For this, organise and attend virtual events that promote the message of your brand or message of other businesses just like yours. And while you are at it, don’t forget to encourage other small businesses who are doing the same.

Make necessary adjustments

We all had different plans for 2020. But, unfortunately, nature had planned something else for us. Now, we can only mourn over the losses for so long. Eventually, we have to pick ourselves up and make the best of this situation. So, it is time that you hold all those amazing plans that you had for your business and start making adjustments according to the need of the hour. You may have to cut prices of your products or offer more services than you regularly do, but that’s the price you’ll be paying to stay afloat.

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