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Leadership

The Importance of Team Communication in Startups

For startups, effective communication is integral to the early growth of your business

By Editorial team | Updated August 17, 2022 (Published 17/8/2022)

It can often be under-appreciated how important effective, company-wide communication can be. It plays an integral part in enabling people to manage every facet of a task, to the smallest detail. Effective communication benefits both the new employee and the boss at the top.

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There are several things that might need to be communicated business-wide; they could be customer complaints, marketing possibilities, sales numbers and quotas, announcements, events and more. For startups, the ability to communicate effectively throughout the business makes the operation of the business far easier.

When working in a start-up the working environment can be quite chaotic. By having strong and consistent channels of positive communication, the stresses of the company can be offset somewhat.

How To Make Communication Effective

In order to make communication as effective as possible the information must be clear and coming through the correct channels and sources at the time where they need to be given for the correct audience. The benefits of having good internal communication are that it doesn’t only create informed decision-making but also improves employee productivity and enhances the profitability of the business.

By having communication that is clear, open and transparent, executives can be kept inspired, educated and informed at all times. This then in turn makes them feel more involved in the work they do, thus motivating the entire company from the top. This drives everyone forward with a common goal that is clearly defined and has been clearly communicated within the workforce.

In industries that are particularly data and number-heavy, such as the finance industry, where staff are dealing with people needing to borrow different amounts of money and staff are working under pressure, communication is particularly important.

Consistent and regular meetings not only help boost employee morale but they also create a culture of collaboration and contribution. This then furthers the productivity of the team which in turn creates a better working environment, built upon trust, confidence and reliability.

Every employee is aware of what is going on within the team and the wider company. It also clearly shows how their contribution can make a big difference in the bigger picture. Employees that are well informed and well communicated with, provide positive attitudes towards their work and their colleagues. The team will have a wider view of people’s specific strengths, weaknesses and performance overall.

Rules are key

Creating a list of clear and understandable rules that should be followed by all people involved in the meetings is critical to avoiding basic communication errors that would prevent the meetings from being beneficial.

These rules should be in place to avoid escalating any issues that might be uncovered during the collaborative process. Additionally, policies should be implemented that creates a positive environment where every employee feels valued and as if their ideas matter.

Digital adoption

A great way to ensure that the team communicates consistently and effectively there are many apps online that your company could use to set up meetings or calls where different teams and departments can collaborate to develop ideas and critique projects in order to move the company forward together.

Communication is not just having a meeting either in person or using an online application. Communication is the nurturing of the environment to promote people’s ideas and creativity and make them feel part of a team all pulling in the same direction.

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