Over the last century, the demand for creative work has exploded; over this time, the culture and structure of creative work across industries has changed drastically. Gone are the days of mad men executives who drink too much and now are the times of innovative designers, thinkers and creatives who enjoy beans bags.
However beyond the culture, as the demand for creative workers has expanded so too has the demand for management structures and systems that can allow the creative departments and teams of any company to be run effectively while providing accountability/communication to all stakeholders.
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This demand has also resulted in the creation of the new and growing role of Creative Operations Director, with almost 61% of companies from recent Screendragon research confirming they have a Creative Operations Director in place. If you want to find out more about the creative operations space, A snapshot of the research detailed below shows the current status and future direction of creative operations.